Amid India controversy, Blue Dart’s big announcement, adding India’s name to its service, lifted shares

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Amid the India vs India debate, logistics company Blue Dart has made a big announcement. The company has renamed its premium service Dart Plus to Bharat Dart. Blue Dart disclosed this in an exchange filing. Blue Dart said that the decision has been taken to change the name of the premium service to Bharat Dart. According to the company, this diplomatic shift will prove to be a milestone in Blue Dart’s current journey.

Let us tell you that for the last few days there is a discussion about the name Bharat instead of India. Recently, during the G-20 summit, ‘Bharat’ was written on the country plate instead of India. This was the first time on the international stage that the word “India” was used on the country plate. Earlier President Draupadi Murmu introduced herself as “President of India” in the invitation to a dinner to welcome the G20 leaders. Since then there have been speculations about changing the name of India to ‘Bharat’.

Increase in shares
Meanwhile, shares of Blue Dart have risen. In intraday trade on Wednesday, the company’s shares were up around 3% or Rs. 150 to Rs. 6,778.60 was reached.

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